Let’s take the “100 peso load” as an example
I need to receive 200 ads to get a 100 peso load.
With a 100 peso load, I can:

• send 666 text messages (Php 0.15/text u to u) or
• call up to 20 mins (Php 5/min u to u)

Receiving 200 ads per month is equivalent to 50 ads/week. So that means, receiving 50 ads/week can give me:

• 166 text messages per week or
• 5 mins talk time per week

I can assume that:
Receiving 7 ads/day, gives me:

1. 300 text messages, AND
2. 11 mins of talk time per month

300 text messages * o.15 = 45 pesos
11mins * 5 = 55 pesos
45 pesos + 55 = 100 pesos

300 text messages per month is a lot already. If I’m an active texter, Umobile can work for me. But if I call more often than text, I can choose to answer only 7 ads/day, and buy an additional 300 peso load. That will give me 80 mins more talk time. But that will depend on how I want to spend my load.

Not sure if Umobile’s low charging rates are enough for people to drop their existing postpaids/prepaids and completely switch to Umobile. But Umobile has this ‘change number’ feature which makes people proud of their personalized 0999 number and this could possibly attract them to keep Umobile as their secondary SIM. If everyone else is on Umobile, then their low rates for voice calls and text messages will be more appreciated.

Jan 21, 2008, 3:08pm

Globe Advisory: Are you a heavy daytime texter? Text away from 8am to 4:59pm w/ Globe’s Unlimited Daytime Texting Service! To register, txt UNLITXTD15 for P15/1 day or UNLITXTD30 for P30/2 days. Globe-Globe texts only. For free info, text INFO to 2870. DTI#4899s07. Til Feb20. NoFREEadvisory? Reply STOP

Jan 22, 2008, 1:11pm

GlobeAdvisory: Are you a nocturnal person? Text away from 10pm to 7:59pm with Globe’s Unlimited Nighttime Texting Service! To register, text UNLITXTN10 for P10/1 day or UNLITXTN20 for P20/ 2 days. Globe-Globe texts only. For free info, text INFO to 2870. DTI#0096s08 Til Feb20. NoFREEadvisory?RplySTOP

Jan 22, 2008, 2:29pm

GlobeAdvisory: Globe’s Unlimited Nighttime Texting Service is from 10pm to 7:59am! To register, text UNLITXTN10 for P10/1 day or UNLITXTN20 for P20/ 2 days. Globe-Globe texts only. For free info, text INFO to 2870. DTI#0096s08 Til Feb20. NoFREEadvisory?RplySTOP

Jan 25, 2008, 1:07pm

Globe Advisory: Unlimited Texting for 2 and 5 days are back! Send messages to family and friends! To register, text UNLITXT40 for P40/2 days or UNLITXT80 for P80/5 days and send to 2870. Globe-Globe texts only. For FREE info, text INFO to 2870. DTI#0096s08 Til 2/20/08. No FREE advisory? Reply STOP

A quick review:

UNLITXT – Unlimited All Day Texting
UNLITXT20 Php 20 – unlimited texting for 1 day (until Feb 20, 2008)
UNLITXT40 Php 40 – unlimited texting for 2 days (until Feb 20, 2008)
UNLITXT80 Php 80 – unlimited texting for 5 days (until Feb 20, 2008)

UNLITXTD – Unlimited Daytime Texting (8am to 4:59pm)
UNLITXTD15 – Php 15 – unlimited texting for 1 day (until Feb 20, 2008)
UNLITXTD30 – Php 30 – unlimited texting for 2 days (until Feb 20, 2008)

UNLITXTN – Unlimited Nighttime Texting (10pm to 7:59pm)
UNLITXTN10 – Php 10 – unlimited texting for 1 day (until Feb 20, 2008)
UNLITXTN20 – Php 20 – unlimited texting for 2 days (until Feb 20, 2008)